About Neurotech Reports

Neurotech Reports is dedicated to providing business and technology professionals up-to-date and forward-looking information about the field of neurotechnology and future developments that will affect the venture capital, research, and start-up communities.

Neurotech Reports serves the scientific, medical, engineering, and financial communities interested in developing the field of neurotechnology. This includes entrepreneurs interesting in launching new firms, existing biotechnology and medical device manufacturers interested in branching into a new market, scientific and engineering professionals interested in applying their skills to this new market, and venture capitalists seeking worthwhile funding opportunities.


James Cavuoto, editor and publisher

James Cavuoto is editor and publisher of Neurotech Business Report and the founder of Neurotech Reports. He is the lead author of "The Market for Neurotechnology," and "The Market for Bioelectronic Medicine," two market research reports published by Neurotech Reports. Cavuoto was the founder of Micro Publishing Press, Inc., a publishing company that helped pioneer the market for electronic publishing, digital imaging, and computer graphics. He earned a B.S. degree in biomedical engineering from Case Western Reserve University, where he studied under pioneers in the field of functional electrical stimulation. He also pursued graduate studies in human factors engineering at University of Southern California. Cavuoto spent three years as a member of the technical staff at Hughes Aircraft Company in Los Angeles, where he worked on simulation, training, and publication products produced for the U.S. Department of Defense. Cavuoto was an adjunct professor at Rochester Institute of Technology and the author of eight books on computer graphics, electronic publishing, and digital imaging. He is a member of the IEEE Engineering in Medicine and Biology Society. He has authored a chapter in the textbook Neuromodulation (Elsevier, 2009), as well as articles in Neuromodulation, Journal of Neural Engineering, Medical Device Daily, IEEE Spectrum, MX magazine, and the International Journal of Medical Marketing. He is coauthor, with Jennifer French, of Bionic Pioneers: Brave Neurotech Users Blaze the Trail to New Therapies (Neurotech Press, 2014).

Jennifer French, senior editor and associate publisher

Jennifer French is senior editor and associate publisher of Neurotech Reports. She is the founder of Neurotech Network, a nonprofit organization that focuses on education and advocacy for neurotechnology end users. Jennifer became a tetraplegic due to a spinal cord injury in 1998 and is an active user of a neuroprosthetic system. She is a silver medalist from the 2012 Paralympic Games and was named the 2012 Rolex Yachtswoman of the Year; the first woman with a disability receive this distinction. She has helped launch successful programs, ventures, and divisions in such organizations as Bombardier Capital, PC Connection, and USMMA Sailing Foundation. Jennifer received her MBA from Wichita State University. She works with for-profit and not-for-profit organizations, large and small, to help them penetrate new markets, profile target customers, and create and build systems to support marketing and sales efforts. She is the author of On My Feet Again (Neurotech Press, 2012), her personal story of rehabilitation using neurotechnology and co-author of Bionic Pioneers: Brave Neurotech Users Blaze the Trail to New Therapies (Neurotech Press, 2014).

Jeremy Koff, senior consulting editor

Mr. Koff is senior consulting editor for Neurotech Reports and president of Colibri Partners Inc., a strategic and marketing consulting firm with a primary focus in the medical device sector. He was previously head of clinical development at Mainstay Medical. Mr. Koff has nearly 20 years of global experience in the medical device industry with companies including Advanced Bionics Corp., Boston Scientific, MiniMed Inc., Bioness Inc, and many others. His business plans have attracted tens of millions in start-up capital. Mr. Koff holds a Bachelor's degree in biology from Middlebury College, a Masters of Public Affairs from Indiana University, and an MBA from UCLA. He is an active classically-trained musician, supporter of the arts, and is a board member of the Fender Music Foundation.

Margot Puerta, contributing editor

Margot Puerta is a contributing editor to Neurotech Reports and a coauthor of Neurotech Reports' new market study, The Market for Bioelectronic Medicine. She was previously the executive editor of two journals published by the Feinstein Institute for Medical Research: Molecular Medicine and Bioelectronic Medicine. There, she was responsible for strategically guiding the development of the journals, including web and multimedia content. Prior to assuming these roles, Margot worked as the laboratory manager for the Laboratory of Biomedical Science at the Feinstein Institute co-authoring papers describing neural control of the immune system. Margot holds a B.S. in biology from Fairfield University, an M.S. in biology from Hofstra University and an M.B.A. in finance from the Frank G. Zarb School of Business, Hofstra University.

Jo Jo Platt, contributing editor

Jo Jo Platt brings more than 10 years experience as a neurotechnology consulant to Neurotech Reports. As the founder and president of Platt & Associates, she has helped leadership identify new opportunities, transform organizations, and build teams from the ground up. Most recently, she was a strategic development consultant for the Feinstein Institute for Medical Research, where she helped identify and establish strategic partnerships in the emerging field of bioelectronic medicine and was instrumental in the launch of the Center for Bioelectronic Medicine. Previously, Jo Jo communications director for eDigital, where she managed all internal and external communications and built braand recognition through tradeshows and consumer events. Platt holds a bachelor's degree in communication and media studies from National University. She is currently the finance chair for the IEEE Engineering in Medicine and Biology Neural Engineering 2019 meeting.


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